Navigating the forest of online-prescribed medication services can be daunting, especially if you want to make a change but not break the bank. OriginMeds was created to close the gap between people wanting to better their lives and the products that help them get there. I sought simple, esoteric symbols for inspiration to create an identity conveying a down-to-earth presence while promoting a value-priced service. The final product came out to be a monogram logo signifying new beginnings and helping people realize their potential.